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Barefoot Citizens Consulting

Brands that have a clear​ sense of meaning and social responsibility have outperformed stock market benchmarks by 120% over the past 15 years.

“Today’s business world is far more about communities and relationships and far less about transactions.” - Deloitte Australia Trust Index, 2018.

Supply Chain

Engagement

Stakeholder
Engagement

Employee 

Engagement

Customer
Engagement

Shared 

Purpose

Customer 

Engagement

Stakeholder

Engagement

What we do ... 

Barefoot Citizens consultants are here to work with you, embedding purpose and participation at the core of what you do through measurable Key Purpose Indicators, working alongside and enhancing your business metrics.

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How We Do It: Our Five Step Process

1

Business Review

2

Future Goals

3

Net Purpose Score Survey

4

5

Initial Findings

KPI Framework, Deploy & Integrate

Purpose
Health Check

A Changing Market

87% of consumers today believe a business must place equal weight on both society’s interest and their own
business goals.

 

One of the great drivers of this is shift is no doubt the demographic shift and the rise of the millennials in the workplace and now in senior roles.  

In 2019 Millennials were 38 years old…by 2025 they will make up 75% of the workforce and obviously a large portion of the purchasing population –
your customers.

75%

expressed that their pension investments should make a difference to climate change

92%

believe that business success should not be measured purely on profit 

60%

will consider a brand's reputation and social credibility when making both buying and employment decisions, with over 80% citing taking lower pay working for what they would consider a company with social credibility

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CONTACT US

Ready to scale your business whilst creating a more just and sustainable future?

 We'd love to chat ...

 

ph: +61 419 322 300

Thanks for your message! We'll be in touch as soon as possible.

Icefield

“Purpose is not the sole pursuit of profits but
the animating force for achieving them.” -
Larry Fink, CEO, Blackrock.